Importance Of Responsive Websites

Importance Of Responsive Websites

Digital Marketing
A good Website Design which is responsive is very important in online marketing and it can boost your digital marketing program by a great measure   What is a Website Responsive Design? Website Responsive design adapts the display of your website to the size of the device screen being used. In means that based on the device being used i.e either Desktop, Tablets or Mobiles it auto-resizes the content and images on the website. In some cases, it may appear  slightly different with simplified content or a different navigation suited for the particular device. Using Google analytics, businesses can realize where is the majority of their traffic coming from, is it from mobiles or desktops. If it is equal from both than they have to  convey an optimal user experience…
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3 Effective Digital Marketing Tips For Local Businesses

3 Effective Digital Marketing Tips For Local Businesses

Digital Marketing
Whether you are a local business or an international company, it’s no secret that these days, having a locally targeted online marketing strategy is one of the best ways to get in front of your target audience. Statistics show that over 80% of consumers use a search engine when looking for information about local businesses. And over 85 % of brand engagement happens through local listings, local web pages  or other local search results. There are 3 things you can check today to see how your online marketing strategy measures up in today’s local search landscape. MAP LISTINGS: In the past businesses used to have listings in phone books or yellow pages to make themselves visible when a consumer needs to look them up. But now online marketing or searching on google…
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Why Is Search Engine Marketing Important?

Why Is Search Engine Marketing Important?

Digital Marketing
What is SEO or Search Engine Optimization? Why is Search Engine Marketing & why is it important? There are customers out there who are searching for products and services which you offer. If you have a website, you need to drive these prospective customers towards your website. If you want to acquire new customers than SEO .e Search Engine Optimization and Search Marketing should be on top of your online marketing to-do list?? You need to be on top of search engine rankings.  Period. Higher search engine rankings = more traffic=more customers=more sales. Simple as that. And no, you don’t have to pay for expensive ads. Develop a long-term strategy to generate more leads and more sales. So how do you do it? Here are 3 steps to come on…
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