Customers are the lifeblood of any business.
It is very important to nurture the customer from the point your customers discovers your brand. Nurturing should be done in a way that is preferred by the customers and not forced by the companies. We have to let the customers chose and decide what form of interaction they prefer.
Most brands are focused on generating leads and acquiring the customer. They forget or fail to do the nurturing and keep the customer engaged. An engaged customer is interested and responds to your marketing communication. He visits your website often and interacts with your social media networks. Research and statistics has proven that engaged customers not only buy your products and services but based on their positive experience they also promote your brand in their circle of influence.
According to a market research, 61% of consumers would tell friends and family about their experiences with a brand.
Our team will train you in all aspects of customer engagement. You will learn how to develop a sustained and systematic digital initiative to keep customers engaged online and improve their experience.